Niagara College
Niagara College
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Detra Montoya
Detra Montoya
Clinical Professor
2
Location
Tempe, Arizona, United States
Portals
Categories
Market research Marketing strategy

Achievements

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Experiential Learning Provider Level 2
Issued by Riipen
The Experiential Learning Provider Level 2 achievement is awarded to educators for facilitating a second opportunity for learners to build skills and gain experience.
Jul 2, 2023
Experiential Learning Provider
Issued by Riipen
The Experiential Learning Provider achievement is awarded to educators for creating an opportunity for experiential learning and skill development.
Jul 2, 2023

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Recent experiences

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Arizona State University (ASU)
Arizona State University (ASU)
Tempe, Arizona, United States

MBA Brand Strategy Project

MKT 540

Oct 25, 2021 - Dec 9, 2021

In this project, 4-5 teams of 2nd year MBA students will analyze your brand strategy and develop strategic recommendations to support your brand's success in the marketplace. Specifically, students will assess the brand's positioning and target market, evaluate the brand's elements and integrated marketing communications strategy, and understand the brand's ability to leverage its equity for growth.

Matches 1
Category Market research + 1
Closed
Arizona State University (ASU)
Arizona State University (ASU)
Tempe, Arizona, United States

MBA Brand Strategy Project

MKT 540

Oct 21, 2020 - Dec 3, 2020

In this project, a team of 2nd year MBA students will analyze your brand strategy and develop strategic recommendations to support your brand's success in the marketplace. Specifically, students will assess the brand's positioning and target market, evaluate the brand's elements and integrated marketing communications strategy, and understand the brand's ability to leverage its equity for growth.

Matches 1
Category Market research + 1
Closed