Website UI / UX Design & Prototype

Our company would like to explore re-designing our current website with a prototype. We are always on the lookout for innovative and fresh UI and UX ideas that will help our users. This will involve: Conducting background research on our existing web application for the product. We are happy to provide a walkthrough and other resources to help bring them up to speed. Identifying key areas of our current website and what areas of focused might return the best results in a redesign. Learning and using various software design tools. We strongly recommend students learn how to use Figma as this is the latest and greatest tool currently available. Creation of a screen by screen UX / UI prototype of a web application which can be used on all major browsers and be mobile friendly Conducting UX / UI testing with real potential users potentially involving paper prototypes or other software tools to support this

Winskills Industries LTD Lead Generation Campaign

The main goal of this project is to create a marketing campaign focused on lead generation for Winskills Industries LTD. This will involve several different steps for the learners, including: - Researching the target audience and creating a buyer persona. - Developing a comprehensive marketing strategy to reach the target audience. - Creating content and campaigns to generate leads. - Analyzing the results of the campaigns and making adjustments as needed. - Optimizing the campaigns for maximum lead generation.