International Market Assessment

Closed
Main contact
Profilio
Calgary, Alberta, Canada
Adrian Savin
Director, Strategy & Innovation
3
Project
60 hours per learner
Learner
Anywhere
Advanced level

Project scope

Categories
Market research Product or service launch
Skills
value creation thought leadership restaurant operation consulting innovation new product development
Details

ABOUT COMPANY

We are Profilio, a boutique consulting and digital agency that uses modern technology and community-centred design to bring our customers into the new economy.

In a COVID-19 world, we’re expanding our offerings and launching an innovative new product aimed at companies and individuals looking to book world-class academic talent and thought-leaders for virtual/digital conversations.

PROJECT SCOPE

We’ve identified a gap in the commercial kitchens vertical that if solved would greatly aid in the recovery of the restaurant industry. Put yourself in the shoes of an academic or business thought leader who is looking for new value creation opportunities in the highly volatile, globalized, restaurant services industry.

Students should focus on three deliverables

1.A comprehensive competitive market analysis

  • Global trends and identification of geographic areas for opportunity
  • Market analysis of digital platforms currently being used by the market
  • What alternatives exist for non-academic/business leaders in a similar marketplace

2.Report on industry trends and positioning strategy

3.Go to market strategy

  • Key objectives and metric milestones

Get creative and show us what you're about!

Deliverables
No deliverables exist for this project.

About the company

Company
Calgary, Alberta, Canada
2 - 10 employees
Food & beverage, Real estate, Technology, Marketing & advertising

Syzl is an online marketplace platform where gig economy chefs can rent professional kitchen space by the hour. We are a fast-growing startup set to revolutionize the kitchen rental economy.