Q4 Product Research Analysis Part 1

Project scope
Categories
Data analysis Market research Competitive analysisSkills
software suite market trend product analysis market research pricing strategies research data analysis variational autoencodersThe primary goal of this project is to assist VAE Distributions Ltd. in analyzing the market fit for their products in the fourth quarter. Students will engage in comprehensive market research, focusing on seasonal market trends and competitor pricing strategies. They will utilize various product analysis software tools to gather and interpret data, exporting their findings into a structured spreadsheet. The project is divided into three parts: Part 1 involves training on the in-house software suite, Part 2 allows students to practice using the software, and Part 3 focuses on conducting the actual market fit analysis. This project provides an excellent opportunity for students to apply their classroom knowledge in a real-world setting, enhancing their skills in market research and data analysis.
The deliverables for this project include a detailed market fit analysis report and a comprehensive spreadsheet containing all relevant data. Specifically, students will provide:
- A market research report summarizing seasonal trends and competitor pricing.
- A spreadsheet with analyzed data exported from the product analysis software.
- A presentation summarizing their findings and recommendations for VAE Distributions Ltd.
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the company
We run an online retail store selling a variety of consumer goods. We specialize in data when making our purchasing decision which help fills the gaps of the market demand.
Portals
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Vancouver, British Columbia, Canada